Metrics are good, and it is even better when people are looking at them, but being aware of the challenges they present is probably even more important.
AI doesn't just collapse the production layer of consulting. It counterfeits the surface of expert judgment — well enough that the buyer can't tell at the moment of decision. This is why retreating into judgment won't save you.
Metrics are good, and it is even better when people are looking at them, but being aware of the challenges they present is probably even more important.
